Templates

PR/FAQ & PRD Templates

Fill-in-the-blank PR/FAQ and PRD templates for SaaS, mobile apps, marketplaces, internal tools, and more.

• PR/FAQ Template for SaaS

  A fill-in-the-blank Amazon-style PR/FAQ template for a SaaS product - the press release structure plus the customer and stakeholder FAQs that matter for software.

• PR/FAQ Template for a Mobile App

  A PR/FAQ template for a consumer mobile app - the press release and the customer and stakeholder FAQs, with mobile-specific guidance on retention and onboarding.

• PR/FAQ Template for a Marketplace

  A PR/FAQ template for a two-sided marketplace - with guidance on framing both sides, the cold-start problem, and the stakeholder questions investors ask.

• PR/FAQ Template for an AI Product

  A PR/FAQ template for an AI-powered product - with guidance on framing the outcome (not the model), trust, accuracy, and the stakeholder questions AI raises.

• PR/FAQ Template for an Internal Tool

  A PR/FAQ template for an internal tool or platform - with guidance on naming the internal customer, the build-vs-buy question, and adoption risk.

• PRD Template for SaaS

  A lightweight PRD template for a SaaS product - overview, goals and metrics, personas, requirements, scope, and risks, with SaaS-specific guidance.