Working Backwards

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Working Backwards vs Other Product Frameworks

How Amazon's Working Backwards method compares to Lean Canvas, Design Thinking, Lean Startup, and the PRD - and when to use each.

  • PR/FAQ vs PRD: What's the Difference?

    A PR/FAQ decides whether to build something; a PRD specifies how to build it. Here's how the two documents differ and how they work together.

  • Working Backwards vs Lean Canvas

    Working Backwards uses a narrative press release to decide what to build; Lean Canvas maps a business model on one page. Here's when to use each.

  • Working Backwards vs Design Thinking

    Design Thinking diverges to explore many solutions to a user need; Working Backwards converges on one and tests it in writing. Here's how they fit together.

  • Working Backwards vs Lean Startup

    Lean Startup validates through build-measure-learn cycles in the market; Working Backwards validates on paper before building. Here's when each fits.

  • Working Backwards vs Business Model Canvas

    The Business Model Canvas maps how an organization creates and captures value; Working Backwards decides whether a specific product is worth building. Here's how they differ.

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